Life Fitness sets sights on public sector with new appointments

Equipment supplier Life Fitness has strengthened its focus on the public sector through the promotion of Andy McLaughlan as public sector development manager and the appointments of Roger Eldergill and Rebecca Knight as public sector account managers for education.

In his new role, McLaughlan will lead the UK Local Authority and Trust Team, creating strong client partnerships to help organisations in the public sector meet their social and commercial objectives. For the last five years, McLaughlan has held the role of public sector account manager for Scotland and prior to this, he worked for Esporta and David Lloyd Leisure.

“Since joining Life Fitness, my focus has been on the Scottish market and now I’m looking forward to taking on a UK-wide remit with the support of my new team,” said McLaughlan.

“Between us, we have a great deal of experience in the public sector and through our fantastic product portfolio, we can deliver a range of tailored solutions for our clients.”

As public sector account managers for education, Eldergill and Knight will be responsible for developing new business and supporting a wide variety of institutions with varied outcomes.

Eldergill joined Life Fitness from Matrix where he was head of sales for the north, looking after education, local authority and leisure trust customers. He brings with him over 20 years’ of leisure sector experience covering roles ranging from operational management to senior sales positions. Prior to joining the leisure industry, Roger served with the Royal Marines.

Knight previously spent four years as an area sales manager at Technogym, working closely with leisure trusts, local authorities and privately-owned clubs. Before that, she worked within Nestle’s Sports Nutrition Division where she was a business and marketing manager. Knight, who holds a degree and masters in Sports Science from Loughborough University, is a keen sportswoman, competing at National level in both tennis and hockey.